How Do You Find The Right Coach?

Some say it’s chemistry, yet it’s so much more. A coaching relationship is intimate and powerful, so you’ll want a coach you can trust, both personally and professionally.

Some thoughts to consider:

Matching your needs to their specialty

My specialty is a combination of adult career development and life coaching. I have a special interest in those returning to the workforce after a lapse or mid-career professionals wanting to find new meaning in their work. I believe that life issues (e.g., divorce, empty-nest, self confidence, financial concerns) are intertwined with career, so I got additional training as a life coach. Most, but not all, of my clients are addressing career issues. I am qualified to interpret several career-related assessments, such as the Myers Briggs Type Indicator (MBTI) and Strong Interest Inventory.


Clients say I listen to them in ways they’ve never been listened to before. I am not the type of coach who will “tell” you what to do. Everyone’s issues are unique and complex. You will find your own answers, and I will be there to provide support and guide you to your own insights.


I continue to work on understanding my own issues, so I don’t confuse them with yours.

Specifics of the coaching

Most clients meet with me twice a month (two 90-minute sessions), however, we will meet as frequently as is right for you. Clients are free to email me between sessions.

Practicing what they preach

I am passionate about my work and am living a life of my choice. Do I have all the answers figured out? No! But I’m alive and growing, I’m excited about my life, and I want the same for you.


Since launching Begin Again Coaching in 2009, I have coached hundreds of clients one-on-one, helping them find clarity, confidence, and the steps they need to move forward in their career explorations. Because the issues my clients face are personal, many individuals find me through an online search, while others are referred by past clients or professional colleagues.


I am a professionally certified life coach, with a degree in psychology, a Master’s degree in business, and advanced studies in career development and counseling psychology. I’ve done work in the area of loss and healing for over 15 years, am a published writer, and have taught at a local university. Read more about Freda’s background


No matter what coaches say about themselves, talk to their clients, ask around, read testimonials.

Intro Session

I invite you to try an introductory coaching session to see if coaching is right for you. Sessions may be done over the phone, or at my office for those in the Minneapolis – St. Paul metro.

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Coaching Testimonials

Career coaching for men and women, whether you are established in your career, starting out, or starting over.

Freda works with a diverse clientele, and they work in many industries: corporate and non-profit. They also include entrepreneurs, artists, service professionals, educators and more. Read about their coaching experiences here.

All Testimonials

As a man . . .
“As a man, the ‘old school’ is: If I don’t have my career and sense of direction in place, I’m weak, I’m ‘less than.’ It’s humbling to confront the fear and admit I don’t have it all together without falling apart. Talking to Freda was comfortable and easy. She listened, she didn’t judge, and she really cared.”

Male, 50 years of age, Medical Field

Allow me to live life to its fullest
“Be it issues of mid-life, empty nesting, marital status change, aging parents, career dissatisfaction, whatever! – Freda gets it. She listens and then gives me ideas to think about and assignments to challenge myself. These are the keys that open the doors that allow me to live life to its fullest.”

Female, 40 years of age, Accounting

I feel renewed
“It was great to meet with you today. I feel renewed. I have more energy. Thank you. I know that my communication most definitely did not move in a linear fashion, but at the end I saw connections, and it was useful for me.”

Female, 34 years of age, Real Estate

Freda Marver has helped hundreds of people and has been voted a favorite life/career coach for 3 years in a row.

Minnesota Women's Press, Magazine
Intro Coaching Session
The best way to determine if coaching will help you feel better about yourself and your career is to experience it. I invite you to signup for a 90-minute, Introductory Coaching Session. ($195.00)
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